As a freelance social media creative, I specialize in crafting authentic, visually driven content that connects brands to their audience in real, human ways. My work spans industries from community-focused campaigns with local coffee shops like Bellwood Coffee, where I capture the everyday culture of caffeine and connection, to curated men’s fashion content alongside tastemakers like Mark Boutilier, blending style, storytelling, and strategy. Whether I’m behind the camera or behind the keyboard, I bring brand voices to life with thoughtful engagement, elevated visuals, and content that feels both intentional and effortless.
@MarkBoutiler
*A peek at some of the edits I worked on—pulled from a bunch of fun shoots and brand moments.
I helped create video/photo content across Instagram, TikTok, and YouTube, including the intro video you see below which is on his YouTube channel. I shot and edited the whole thing, and even made the music from scratch—arranged, recorded, and mixed it myself.
The goal was to give his channel a unique, stylish intro that matched his vibe and set the tone for the rest of his content. It was a fun project that brought together visuals, sound, and storytelling in a way that felt really true to his brand.
I also helped create content for the client's brand deals, including a campaign with Grailed.com (shown below). For projects like this, I worked behind the camera to shoot visuals that matched both the brand’s aesthetic and Mark’s personal style.
From concept to execution, I made sure the content felt natural, elevated, and on-brand—whether it was for Instagram posts, stories, or reels. It was all about finding that sweet spot where sponsored content still feels personal and visually strong.
Worked on a custom merch project. Everything from design concepts to final production.
Based on a vintage camp tee with signatures from individuals that inspired/ aided.
Bellwood Coffee
Creating visuals and shooting videos to planning posts and keeping our community engaged online. Whether it’s hyping up a new seasonal drink, showing off our baristas in action, or sharing the vibe of the shop, I make sure Bellwood’s voice and style come through loud and clear across platforms.
